SELLING a home?

we have the tools to meet the demands of a highly competitive, modern market.

When selling your house, our goal is to sell your property at top market value and as quickly and painlessly as possible. We will use our proven, highly successful marketing strategies to showcase your home in the best way to the largest audience!  We are committed to going the extra mile for you to help you complete your real estate transaction quickly and efficiently!

Here are the steps involved in the home selling process in more detail:

Understanding your needs and preferences

We consult with you to understand your needs and preferences. This may include discussing your desired timeline for selling your home, your desired listing price, and any specific requirements that you have (showing preferences, inclusion/exclusions etc). It is important to us to listen to your needs and provide professional guidance to ensure optimal results.

Evaluate current market conditions and value of your home

We will evaluate the current market conditions and the value of your home. This will involve researching comparable homes that have recently sold in the area, as well as any factors that could affect the value of your home, such as its condition, location, and features. We then use this information to determine an appropriate listing price that will attract potential buyers while also maximizing your return on investment. We will suggest our optimal listing price range and work with YOU to decide an appropriate number! Ultimately, you make the decision on this!! We will never force you to list your home for a number you are uncomfortable with!! This is very important to us.


Create a comprehensive marketing plan to showcase the home's features and attract potential buyers. The marketing plan will be tailored to your needs and the target market for the home. We always say, our goal is to get your property seen by as many people as possible, which will in turn lead to more interest to lead to more offers, in a faster timeframe, and for the most money possible!


Negotiate with potential buyers to arrive at a mutually acceptable offer. This will involve reviewing offers from 1 to multiple buyers and negotiating the purchase price, contingencies, and other terms of the sale. The negotiation process can be complex, but we are here to make sure YOU get the best terms, timelines and of course, PRICE!


Once an offer is accepted, we work with you to prepare the necessary paperwork and complete the transaction. Our clients are often surprised how little they do during the transaction as we work behind the scenes with lenders, inspectors, appraisers, lawyers and other agents to ensure that all legal requirements are met and that the transaction is completed in a timely and efficient manner.


After the sale is complete, we love to stay in touch! We are so fortunate to have built a business mainly on referrals and your positive experience allows our business to keep growing via referrals!!!

When creating a marketing plan for a home, there are a number of tools we utilize.

Here is what you can expect with The Peters Herosian Group marketing strategies:

  • Professional photography: High-quality photographs of the home can help attract potential buyers and showcase the home's features. These photographs will be used in the listing and included in marketing materials.
  • Professional video: High-Quality video customized to your home. We are well known for our unique video style that is always adapting to what is trending. Video is the most consumed content type on the internet today! 
  • Virtual tours: Full professional 360 tours that allows potential buyers to tour every nook and cranny of the home as if they are inside of it, from the comfort of their house! This does 2 things, it allows buyers to truly fall in love with the home before booking a showing, eliminating useless viewings! This also allows buyers from out of town to see and feel the property as if they are in the home. We work with many people from other provinces and countries, and this is one of our favourite tools to utilize! 
  • Detailed listing on real estate websites: Most home buyers begin their search online, so it is important to create a detailed and accurate listing on multiple real estate websites. In fact, we get your listing on 40+ websites! The listing will include information about the home's location, size, features, updates and any other relevant details. It will also have links to the photos, video and virtual tour!
  • Open houses: Holding open houses can be a effective way to showcase the home to potential buyers. Open houses allow buyers to view the home in person and ask questions about the property, which can help generate interest and leads.
  • Print advertising: Print advertising can still be a useful way to reach potential buyers who may not be actively searching for a home online. The Winnipeg Real Estate News and the Winnipeg Free Press are the most recognized tools we currently use.
  • Social media marketing: This is where we thrive! Known as the “Social Savvy Squad”, we utilize social media platforms, such as Facebook and Instagram which are powerful tools for reaching potential buyers. We have built a large social media following throughout the years localized to our city. Therefore, many people follow us just to see the homes we have coming to the market! We use these platforms to share information about the home and its features, as well as to engage with potential buyers and answer their questions. We also use it to create “targeted advertising” which involves using data and demographics to identify potential buyers and deliver tailored marketing messages to them. Ever search for pots and pans online and then see them pop up everywhere? Same… And that is what we do for our homes!
  • Referral marketing: Referral marketing involves leveraging the network of contacts and connections we have built throughout the years to generate leads and interest in the home. This can include asking for referrals from satisfied clients, networking with other professionals in the real estate industry, and participating in local events and organizations. We also love when our social media following shares our content! More digital reach!

Find the Value of Your Home


The answers to your home-selling questions are just a click away! Let us help you find the value of your home. By running a Comparative Market Analysis (CMA), we'll find the value of your property on the current real estate market. 

Through the Comparative Market Analysis, we can evaluate the prices of properties similar to yours that have recently sold in your area. This analysis will give you a better idea of your property's market value, one of the first - and essential! - steps as you prepare to sell your home. All it takes is a few quick minutes to complete and submit the form below. Then let our system do the work for you! We'll contact you as soon as we have the results.

Home Evaluation Form

Contact info
Property details
Helpful information

Every Step of the Way

Bear in mind, we'll be working for you every step along the way to ensure you receive the greatest possible price for your house in the shortest amount of time.

The trademarks REALTOR®, REALTORS®, and the REALTOR® logo are controlled by The Canadian Real Estate Association (CREA) and identify real estate professionals who are member’s of CREA. The trademarks MLS®, Multiple Listing Service® and the associated logos are owned by CREA and identify the quality of services provided by real estate professionals who are members of CREA. Used under license.